Conversion and user churn rate optimization are critical tasks for digital marketers. A key goal of your website is to get people to take a specific action. Consequently, you also want customers to continue using your products and services. The more effectively you can generate conversions and keep people, the more energy and resources you save. Maintaining […]
Website
5 Elements of Successful Mobile Websites
Recent surveys reveal that almost 70% of all online searches come from mobile devices. If your user experience doesn’t meet the demands of an audience that’s accustomed to buttery-smooth apps, you lose the opportunity to attract the majority of today’s online population. Luckily, you can tweak your site to make it not just mobile-friendly but mobile-first. We’ve put together five common elements of […]
Why Does Your Website Take Too Long to Load?
The speed at which your website loads plays a vital role in its success. It not only affects the visibility of your website and its conversion rate, but also the bounce rate of visitors. According to Google’s research, the chance of a bounce happening increased by 32% whenever the load time of a page went from one to three seconds long. If […]