Another week of forward motion across our client portfolio. This one had a mix of brand new beginnings and the kind of detailed, late-stage work that turns good projects into great launches.
Writing the Playbook: 11 User Stories for an Enterprise Component Library
When a Fortune 500 client’s design system starts evolving, someone has to translate those design decisions into language that engineers can actually build from. This week, we wrote eleven user stories and enhancement tickets for an enterprise corporate website’s component library.
The work covered mobile-first specifications for video assets, refinements to carousel behavior, navigation improvements, and layout adjustments that will make the site’s modular components work better across breakpoints. Each story included acceptance criteria, edge cases, and the kind of context that helps developers understand not just what to build, but why.
Writing user stories well is an underappreciated skill. A vague ticket creates rework. A specific, well-structured story gives the development team everything they need to ship with confidence the first time. Eleven stories in a week means eleven fewer conversations where someone has to ask “wait, what did we mean by this?”
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New Engagement: Discovery Phase for a Community Health Organization
We kicked off a new complete website transformation project this week for a community health organization. The first phase is always discovery—understanding what exists, what’s working, and what needs to change.
This week, that meant collecting creative assets from the client’s team, securing analytics access to understand current traffic patterns, and beginning the content audit that will shape the site’s new information architecture. It’s the kind of groundwork that doesn’t look dramatic from the outside, but it’s where good website projects separate from mediocre ones.
Getting the discovery phase right means the rest of the engagement is built on real data instead of assumptions. We’re looking forward to sharing more as this project takes shape.
Learn about our Complete Website Transformation →
Content Gathering and Launch Prep: A Therapy Practice’s Final Stretch
Our dual website transformation for a therapy practice continued its momentum this week—but the focus shifted from building pages to filling them. The team collected and finalized practitioner headshots and biographical content from multiple clinicians, working through the one-at-a-time process of getting each practitioner’s story, specialties, and approach ready for their dedicated pages.
Meanwhile, both websites have moved into their quality assurance and deployment planning phases. A working group demo is scheduled for next week, and the launch date is locked for late February. The project is also moving through accessibility reviews and business acceptance testing—the final checkpoints before real users start navigating the new sites.
There’s a specific kind of energy that kicks in when a project transitions from “we’re building this” to “we’re launching this.” The team is in that zone now.
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That’s the week: engineering-ready specs for an enterprise component library, a new community health project off the starting line, and a therapy practice website transformation entering its final sprint toward launch. If any of this sounds like the kind of help your organization needs, let’s talk.
