There’s a moment in every big project where planning stops. You’ve mapped the routes, tested the systems, and triple-checked the details. Now it’s time to actually move. This week was full of those moments—across multiple clients, representing multiple industries.
24 Sites, 36 Landing Pages, One Coordinated Launch
Our enterprise content migration project crossed a major threshold this week. After months of planning, tagging, and staging, the team deployed 36 new landing pages across four coordinated batches.
But landing pages were just one piece. We also configured redirects across all 24 sites, ran testing to make sure visitors land exactly where they should, and completed data imports that bring subscriber and audience information into the new platform. When you’re consolidating more than two dozen web properties into a unified system, the margin for error is slim. Every redirect that works correctly is a visitor who doesn’t hit a dead end. Every data import that validates cleanly is a relationship that doesn’t get lost in the transition.
The kind of migration work that looks simple from the outside—”we moved the website”—is anything but. It’s hundreds of individual decisions, tested one at a time.
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A Community Health Organization Gets a New Digital Home
We kicked off development on a new website for a community health organization this week, and the early momentum has been strong. The team completed both automated and manual content migration—pulling existing materials into the new platform while cleaning up formatting and structure along the way.
Meanwhile, the homepage high-fidelity mockup came together, giving the client their first real look at how the new site will feel. For an organization focused on serving families and improving health outcomes in their community, the website needs to do more than look polished. It needs to be genuinely useful—easy to navigate for people who might be visiting under stress, with the information they need front and center.
That’s what good UX work looks like in practice. Not just aesthetics, but architecture that respects the people using it.
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Two Therapy Practice Sites Cross the Migration Finish Line
Remember the dual website transformation we’ve been tracking? This week brought a satisfying milestone: content migration and code migration both completed across the two sites. The team executed a production freeze—meaning the existing sites are now locked down while the new versions go through their final checks.
There’s a specific kind of discipline involved in a production freeze. No more changes to the old site, no more “just one more tweak.” Everything moves forward now. Design decisions that had been in discussion—like how the tagline text should render and whether to include a location toggle—got resolved and locked in. Additional team headshots were finalized and placed.
When two sites share a client relationship but serve different audiences, coordinating the freeze and the launch takes extra care. Both need to go live feeling cohesive, even if their content tells different stories.
Learn about our Complete Website Transformation →
Five New Components Ready for an Enterprise Design System
On the enterprise operations side, our team wrapped up work on five new designs that are now ready for development within our client’s v4 design system. That might sound like a small number, but in a mature design system, each new component has to play nicely with everything that already exists—consistent spacing, accessible color contrast, responsive behavior across devices.
This is the kind of infrastructure work that pays compounding returns. Every component that gets added to the system is one less thing the next project team has to build from scratch. Over time, the design system becomes a shared language between designers and developers, speeding up every project that uses it.
We also completed our regular round of visual QA reviews and design tracker check-ins to keep the broader content pipeline moving smoothly.
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That’s the week: enterprise migrations going live, a community health organization’s new site taking shape, therapy practice websites locked and ready for launch, and a design system getting stronger one component at a time. If your organization has a big move ahead—whether it’s a migration, a redesign, or just keeping the wheels turning—we’d love to help.
