There’s a moment in every web project when the scattered pieces—wireframes, design mockups, content spreadsheets, client feedback—suddenly click into place. This week, that moment arrived for one of our largest active projects. Meanwhile, a brand-new engagement hit its first major design milestone, and our enterprise content operations team kept pace with one of the busiest media weeks of the year.
Twelve Templates in One Sprint: A Therapy Practice Goes Full Architecture
Our website transformation project for a therapy and wellness practice crossed a significant threshold this week. The development team built out page templates for virtually every section of the site in a single concentrated sprint—therapy services, programs and classes, practitioner directory, office locations, blog, contact, newsletter signup, office rental, and more.
But the templates were only part of the story. We also implemented an accordion-style filter system with a “More Filters” toggle, giving visitors a cleaner way to find practitioners by specialty, location, and approach. A telehealth option was added to the location filter and got its own landing page—a detail that matters when you’re serving clients who can’t always come to an office. And the content team completed practitioner profiles and sent the finalized taxonomy structure to the client’s leadership for review.
The body copy font size got a bump too—roughly 20% larger. It’s one of those changes that users might not specifically request, but everyone notices. Readability is accessibility, and accessibility is good business.
Twelve-plus templates, a content migration milestone, and a taxonomy handoff. That’s what it looks like when months of planning compress into a week of execution.
Learn about our Complete Website Transformation →
From Feedback to Sign-Off: A Health Services Nonprofit Approves Its Design Direction
A new website project for a health services nonprofit reached its first big checkpoint this week. After presenting revised wireframes based on the client’s initial feedback, the team received design direction approval—meaning we’re now cleared to move from structural planning into visual design and development.
Getting to this point involved more than just moving pixels around. The team consolidated feedback from internal stakeholders, documented the review notes from the first wireframe round, developed a visual design and style guide, and prepared and delivered a formal wireframe presentation. The client’s response gave us what we needed: a clear “yes, this is the direction.”
Design approval might sound like a formality, but it’s actually one of the highest-stakes moments in a web project. It’s when the client sees their strategy reflected back to them as a real plan—and decides whether to move forward with confidence. This week, they did.
Learn about our Website Roadmapping approach →
Enterprise Content Ops: Keeping Up with a Landmark Media Week
Our enterprise media client had a week packed with milestone content—a major broadcasting network’s anniversary celebration, record-setting audience numbers for a marquee sporting event, and technology announcements tied major broadcast achievements. Each piece of content went through our visual QA process before hitting the corporate newsroom.
When you’re publishing announcements that mark industry history alongside detailed statistical records, the stakes for accuracy are high. Our team reviewed formatting, image placement, metadata, and brand consistency across every piece—turning them around quickly without cutting corners.
This is the kind of Content Operations work that doesn’t wait for a convenient schedule. The content calendar moves whether you’re ready or not, and our job is to make sure the client is always ready.
Infrastructure Expansion: Preparing for a New State Launch
Behind the scenes on another enterprise content migration project, we completed SSL certificate updates to bring a fleet of distinct web properties into a consolidated publishing platform. We also adjusted the Slack-based reporting tools that keep the client’s internal team informed about migration progress.
These aren’t flashy tasks, but they’re the kind of infrastructure work that determines whether a launch goes smoothly or turns into a scramble. With the migration deadline approaching, every certificate, every redirect, and every reporting tool needs to be verified before the switch gets flipped.
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That’s the week: a therapy practice site that went from templates to a complete architecture, a health services nonprofit that gave the green light on its design direction, enterprise content published during a landmark media week, and infrastructure quietly getting ready for launch day. If your organization needs help turning plans into real websites—or keeping the ones you have running smoothly—let’s talk.
