We once had a client who was getting 10,000 visitors a month. Decent traffic, right? But his phone wasn’t ringing. Zero inquiries. Nothing.
He was convinced his website was broken—maybe the contact form wasn’t working? We tested it. Form worked fine. The real problem? His homepage read like a user manual. All features, no benefits. Nobody could figure out what he actually did or why they should care.
Sound familiar?
Here’s what I’ve learned after fifteen years of fixing websites that get traffic but no results: Traffic without conversion is like having a store full of browsers who never buy anything. And honestly, it’s usually not some mysterious technical issue. It’s simpler than that.
Sometimes your checkout process feels like filling out a tax form. I watched one customer abandon a $300 purchase because the shipping calculator kept timing out. Three hundred bucks, gone—because of a spinner that wouldn’t stop spinning.
Or maybe you’re telling the wrong story. You know that feeling when someone’s talking at you instead of with you? That’s most websites. They’re so busy being “professional” that they forget to be human.
I had another client—a nonprofit—getting tons of traffic from their blog posts. But donations? Crickets. Turns out, they were burying their donation button three scrolls down the page. We moved it up top and added a simple story about one person they’d helped. Donations jumped 40% that month.
But here’s the thing: I can’t tell you what’s wrong with your site without actually looking at it. Your situation is unique. Maybe your audience gets confused at checkout. Maybe your message isn’t landing. Maybe you’re attracting the wrong people entirely.
So let’s talk. Twenty minutes on a call, and I’ll give you my honest take on what’s happening with your site. No fluff, no sales pitch. Just straight feedback you can use—whether you hire us or not.
Book that discovery call. Worst case? You waste twenty minutes. Best case? You finally figure out why all that traffic isn’t turning into results.